ENTREPRENEURSHIP MONTH - CJ Johnson


First Name: CJ

Last Name: Johnson

Company: MelaninkidsbooksLLC

Website: https://www.melaninkidsbooks.com/


CJ Johnson is a native of Durham, North Carolina. She attended UNC Charlotte for her undergraduate degree where she majored in Criminal Justice and Criminology and minored in Africana Studies. CJ went on to attend Virginia State University to obtain her Masters of Education in School & Community Counseling. She now resides in Petersburg, VA where she works full time completing mental health assessments in the community setting.


CJ wrote and completed her first children's book, "Melanin Poppin': Mommy, Why Is My Skin Tone Different Than Yours?" which is based on a true-life story. This story highlights a young girl who does not understand the different shades of melanin and her mother explains the beauty of "melanin" and embracing your own skin tone. This book is the beginning of a series, which will address the questions young children face while growing up.


Tell Us Why You Got Started: I am CJ Johnson. A black children’s author that started out with a dream that our youth would have images portrayed in a positive light when they read. My books promote self-esteem, self-love, and positive family dynamics. I currently have two books that are published, entitled “Mommy, Why is my Skin Tone Different Than Yours?” And “Daddy, Why Do You Call Mommy Queen?” Each of the books highlights Albino, African-American, Caribbean, Afro Latina, and Hispanics and shows an array of skin tones! Our MELANIN has POWER!


How Has 2020 Changed Your Business? I have been unable to attend book conferences and vending events which has limited my ability to spread the knowledge and word of my books. With me being back in school, it has taken away from me pouring into marketing my works as much as I usually do but with book 3 coming out within the next two months, it has put priorities into perspective for me regarding my branding and marketing.


Being an entrepreneur is ... an amazing feeling. You are your own boss and I was a born leader. Being an entrepreneur is power and black excellence.


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